Visualize.
Connect.
Grow.

I help tech clients solve creative challenges, connect with audiences, and grow their brands.

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My services.

Articulate Brandmark

CREATE

impactful brand experiences driving results that align with business strategies

BUILD

brand identity systems, establish design standards and processes

DEVELOP

websites, brand assets, keynotes, and investor/sales materials

DESIGN

and direct at every brand touchpoint

MANAGE

and optimize the work of internal creative teams

Client wins and case studies.

Rebrand

The business world constantly evolves, and a brand must adapt to remain competitive. A rebrand can establish consistency, set you apart from competitors, and strengthen your audience connection. This was the result of a rebranding I did for PAS. 

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Realign

Brands can drift over time due to internal challenges or the absence of design leadership. Consistency and growth are key to sustaining audience trust. I recently completed this brand realignment and resolved the brand drift and process challenges.

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Storytelling

Websites provide extensive exposure, but presentations serve as your strongest means of direct engagement. Be it for a keynote address, sales pitch, or investor meeting, your narrative must connect, inform, captivate, and leave a lasting impression.

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What clients are saying.

Brian Mullen Image

Jan is a talented designer with a broadly applicable skillset. 
I worked with him for 5+ years. We leaned on him more and more as time went on and the work grew increasingly complex. Most recently, Jan took on a more substantial role as creative director at InfluxDB, where he not only did design work himself, but also ran our team of freelance designers and project managed the many projects sent their way. The results were great. Jan is a skilled and empathetic leader who thrives working cross-functionally in an organization. He knows how to deliver.

Brian Mullen
Chief Marketing Officer
Michele Floriani Image

Ability to translate a complex idea into a clear visualization is one accomplishment, but, being able to then systemize that across a body of work is truly rare. I‘ve trusted Jan and his process with some of our most critical pieces of our story. After many years of working with him I can also say that he always comes through.

Michele Floriani
Chief Marketing Officer
Matt Selheimer Image

Articulate VCS is an outstanding creative and design resource. I have worked with Jan for many years across multiple companies. Every project I’ve worked on with Articulate VCS has exceeded my expectations. Jan is a true creative partner not just a design shop.

Matthew Selheimer
Chief Marketing Officer
Jodi Swanson Image

Jan has an uncanny ability to interpret my requests and create exactly what I was looking for, usually from the first concept. It’s a joy seeing ideas come together and turn into effective materials and presentations. Jan could have coined the term “information design” as the intent and content structure is just as important as the visual impact. From Execs to Partners and Customers, the quality and impact of Jan’s work is exceptional.

Jodi Swanson
Hyperscale Marketing Strategist
DCAI Marketing
John McKenny Image

Jan at Articulate has helped us develop our content and deliver compelling presentations that communicate our messages with more impact. Partnering with him through the creative process is a pleasure. My team and I worked with Jan to deliver top-notch keynotes for our corporate sales conferences for many years. I highly recommend working with Articulate.

John McKenny
VP Marketing & Customer Support
Matt Trevethan Image

I have worked with Jan at Articulate VCS from 2012 until Kony became acquired in 2019. We have worked on branding exercises, keynotes, complex architectures, and our most important sales decks, just to name a few. One project that comes to mind was a presentation he build for us around our App Factory. The slides he built for us included complex architectures and diagrams which visually simplified allowing us to tell our story more effectively.  Our sales team loved the result and his work really made an impact during their most important sales meetings. It was a huge success! Jan always delivers.

Matthew Trevathan
VP Product Management
Tom Vogel Image

I worked with Jan at Articulate for several years while I was at BMC Software. I’ll share one of the success stories. IBM’s MLC pricing is one of the more complex pricing structures that exist.  We presented Jan with the challenge to create a presentation that would visually explain this complexity for our clients, which had never been done prior for mainframe industry customers.  He succeeded with five stars, and our sales team loved it.  The presentation was a key driver of success in many BMC mainframe sales efforts because of the invaluable visuals that simplified the overwhelming complexity, inefficiencies, and high costs clients have endured for years.

Tom Vogel
Lead Solutions Marketing Manager BMC Software
Balaji Palani Image

Jan is one of the best creative directors I’ve worked with in my 20+ year career. The thing I like about Jan the most is that he is always available to help and goes above and beyond to deliver his best results. In delivering his creative assets, he tries to understand the context behind each project, then provides honest feedback about what will work best from a creative perspective to get buy-in and then does the best work possible in creating the assets. Jan is also a very enthusiastic personality and I have cherished working with him.

Balaji Palani
VP, Product Marketing
Dipesh Mukerji Image

The creative designs are second to none, and the flawless ability to take even the most minute concepts and transform into elegant reality, that even the most uninformed audience can easily understand and consume, is what makes working with Jan at Articulate the best creative design company I have worked with.

Dipesh Mukerji
VP Marketing & Strategy

Brands I have grown.

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About Me - Jan Image

About me.

I’m passionate about positively impacting the people I work with and the world around me. As a designer, I thrive on creative problem-solving, and as a marketer, I focus on building meaningful connections with audiences.

I call the Santa Cruz Mountains home, where the towering redwoods provide constant inspiration! When I’m not in the studio, I’m usually with my wife and kids—they’re my greatest source of rocket fuel. I have a lifelong passion for music, so you might catch me playing in a jazz or blues band at night in a local venue. While I love cats and dogs, our “pets” are a bit more unconventional—we keep bees, worms, and chickens! My weekends are filled with family activities, tending to our orchard, making music, working on home projects, exploring photography, and hitting the trails on my mountain bike.